Especially when writing newsletters, you have to keep descriptions short.

While including lots of images in an email can slow down loading times and annoy readers, adding a few images or icons is actually a great tactic to get readers’ attention. Make sure your email design has CTA placements in the right places to encourage readers to visit your website or buy a product. In order to convert your email readers into customers and sales, you need to include links and buy buttons in your emails. Look for a template with a simple and clean header featuring space for a header image and title placement. This is where you include a title and a subheading to describe what your email is all about as well a pretty header image to capture the reader’s attention.Ī well-crafted header design is the key to influencing the reader to keep scrolling down to read the rest of the email and eventually to get them to click on the call to action buttons. The header section is the most important part of the email newsletter.

5 Tips for Choosing a Responsive MailChimp Templateįollow these tips when choosing and customizing your MailChimp newsletter templates. It’s easily customizable and features a beautiful design as well. This free email template is perfect for promoting travel agencies and services.

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